梅根·马克尔目前仅向美国地区配送其自有品牌**As Ever**的产品。
梅根·马克尔近日引发外界猜测,其品牌产品或将很快登陆英国市场。自今年3月正式推出个人品牌以来,这位与哈里王子及两名子女定居美国的公爵夫人,目前仅在美国本土向粉丝销售花瓣糖粒和茶叶等商品。
梅根通过其品牌官方账号@aseverofficial发文表示,她注意到英国、澳大利亚和加拿大的粉丝们已成功收到As Ever的产品——尽管该品牌并未向这些国家提供直邮服务。配图中,一只影子手正握着葡萄酒杯,梅根配文写道:"噢,我们也看到你们啦!澳大利亚、英国、加拿大的朋友们——很高兴看到你们各显神通获得As Ever产品。你们既有好品味,更有好朋友",文末还附上了一个香槟杯庆祝的表情符号。
您怎么看?梅根是否应该将As Ever产品销往英国?参与我们的投票并在评论区加入讨论。若未看到下方投票选项,请点击此处。
8月10日,王室专家理查德·菲茨威廉姆斯在接受《快报》采访时表示:“梅根最新的YouGov民意调查支持率低至-47%,在这种时候暗示她的产品——具体来说是她旗下生活方式品牌‘一如既往’的商品可能即将登陆我国,这简直太疯狂了。”
在提到她近期由YouGov开展的民意调查中的结果时,他补充道:“她确实有过一些古怪的想法,但如果她认为凭借这样的支持率就能让产品大卖,那真是异想天开。”
品牌与文化专家尼克·埃德近日在接受《快报》采访时,也分享了他对梅根为何至今未允许其产品销往美国以外的看法。
他表示:"我认为英国并非‘一如既往’品牌的重点市场,因为该品牌以人气为导向,而梅根目前在英国已不复昔日的影响力。"
英国消费者对购买花瓣糖屑的概念较为陌生。当地市场上的桃红葡萄酒选择极为丰富,从凯莉·米洛到Lady A等品牌应有尽有,新品牌很难推动实现成功所需的销量或需求。
梅根的首批产品——与网飞(Netflix)播出的纪录片《梅根的爱》(With Love, Meghan)同步推出——在一小时内便销售一空。
梅根于7月1日推出首款桃红葡萄酒后,又在8月5日——她44岁生日的次日——发布了2024年份新版。
Meghan Markle currently only ships her As Ever products to the US.
Meghan Markle recently fuelled speculation that she could soon be shipping her products to the UK . Since officially launching her brand back in March, Meghan has only made products - such as flower sprinkles and tea - available to fans within the US, which is where she lives with Prince Harry and their two children.
Taking to her brand's account, @aseverofficial, Meghan shared that she had seen that fans in the UK, Australia and Canada had successfully received products from As Ever - despite no shipping available to these countries . Alongside a picture of a shadow holding onto a wine glass, Meghan wrote: "Oh, we see you too! Australia, UK, Canada - love to see how youre finding a way to get your As ever products. You have good tasteand good friends", followed by a champagne cheers emoji.
So what do you think? Should Meghan ship As Ever products to the UK? Vote in our poll and join the debate in the comments section. Can't see the poll below? Click here .
Speaking to the Express on August 10 , royal expert Richard Fitzwilliams said: "It is surely crazy in the week when Meghans latest YouGov poll ratings are minus 47 to hint that her products, in Meghan's case those of her lifestyle brand, As Ever, might soon be reaching our shores."
Noting her result in a recent popularity poll by YouGov, he added: "She has had some weird ideas, but if she believes her products will sell with a poll rating like that she really is deluded."
Also recently speaking to the Express, brand and culture expert Nick Ede also shared why he believes Meghan has, so far, not allowed her products to be shipped outside of the US .
He said: "I dont think the UK is a focus for the As Ever brand as its driven by popularity and at the moment Meghan doesnt have the star power in the UK that she once had.
"The idea of buying flower sprinkles is a bit alien to UK consumers. There is such a huge choice of rose wines in the UK from Kylie Minogue to Lady A that another brand just won't drive the volume or demand that they will need to make it a success."
Meghan's first batch of products - which launched at the same time as With Love, Meghan, aired on Netflix - sold out within one hour.
Unveiling her first rose wine on July 1, Meghan released a 2024 version on August 5 - the day after her 44th birthday.
盈昌配资-炒股配资交流-炒股配资网站约选配资-上网配资炒股提示:文章来自网络,不代表本站观点。